Standardize naming conventions across all objects, variables, etc.

[Ntkrell]

A little inspiration from Drew Gower's naming conventions (he thought they were weird but I think it makes sense):

objects are four letters long and in lower case, variables are eight lower case letters separated in the middle by an underscore, and constants are eight upper case letters separated by an underscore

Check out python's style guide.

Once the model is done I can go back and standardize everything. Not a high priority item at the moment though.