| layout | title | intro | permalink | active-nav |
|---|---|---|---|---|
page |
Page heading (h1) |
The page heading communicates the main focus of the page. Make your page heading descriptive and keep it succinct. |
/sample-page/ |
sample-page |
These headings introduce, respectively, sections and subsections within your body copy. As you create these headings, follow the same guidelines that you use when writing section headings: Be succinct, descriptive, and precise.
The particulars of your body copy will be determined by the topic of your page. Regardless of topic, it’s a good practice to follow the inverted pyramid structure when writing copy: Begin with the information that’s most important to your users and then present information of less importance.
Keep each section and subsection focused — a good approach is to include one theme (topic) per section.